Hugh Hefner convinces his new subscription manager to pose as the magazine's first centerfold and "the girl next door" becomes Playboy's formula for success.
During the mid-1950s, Hugh Hefner and Playboy gain national success, giving Hefner an opportunity to speak out about social issues while enjoying the perks of being Mr. Playboy.
To bring Playboy's bachelor lifestyle to the public, Hugh Hefner opens the Playboy Club in Chicago and creates the perfect nightlife hostess - the bunny.
Hugh Hefner creates the Playboy Interview, giving a platform to cultural leaders to discuss pressing social issues, and publishes a controversial interview with Malcolm X.
While Hugh Hefner finds love and success in Hollywood, Playboy fights Penthouse in the pubic wars even as second-wave feminism proves an implacable critical force.
Hugh Hefner's secretary and close friend, Bobbie Arnstein, finds herself at the center of a conspiracy to take down the Playboy empire and her loyalty to Hefner proves deadly.